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Public Relations

We like to sum public relations up in one word, awareness. Making others aware of who you are and what you have to offer should be an important part of your marketing mix. Public awareness can be built in many ways. The most sought after method of publicity is through media relations. Learning to effectively tell stories about your business whether it's a story about a product launch, goodwill effort or community outreach, can be extremely beneficial to your business.

Some methods used to build public awareness include some or all of the following:

  • Writing and distributing press releases.
  • Pitching the media, a less formal way of contacting journalists directly about a business or organization.
  • Creating press conferences or outreach events.
  • Brand monitoring
  • Arranging interviews and writing talking points.
  • Social media promotions and monitoring.

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All Rights Reserved.

Email: info@promotionedge.net

Mailing Address:
PO Box 30693
Memphis, TN 38130

Main Office: 901-628-2663

 

 

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